Samsung has just demonstrated excellent results in April 2022. This month, the company managed to set a new market share record, which was the highest in the last 5 years.
According to a report by Counterpoint Research, the South Korean technology giant managed to achieve 9 percent year-on-year sales growth, despite the fact that global smartphone sales fell by 8 percent year-on-year. During this time, the brand managed to capture almost a quarter of the global smartphone market. This is the highest market share for the month for the company since April 2017. It is noteworthy that the growth in April 2022 also helped the brand to lead the global smartphone market for the third month of this year.
Interestingly, we previously reported that Samsung also reached a record market share in the first quarter of 2022. This record has also become one of the highest market share in the last 5 years. Research Director Tarun Pathak said that “Samsung captured almost a quarter of the global smartphone market in April 2022, reaching the highest share in one month in five years. This was due to the high performance of the S22 series in the premium segment and the A series in the middle segment. ”
As we move into the second half of this year, Samsung is expected to maintain its position in the smartphone market in the second quarter of 2022. The company is already a leader in the segment of sophisticated smartphones and still has a strong position in the global smartphone market in general. So stay tuned until it’s unclear how the smartphone market will develop in the coming months.