MediaTek loses Qualcomm and Apple

MediaTek, which in 2020, which was knocked into the leaders in the supply of processors due to cunning frauds and overtook Qualcomm, lost to it in early 2022 in terms of revenue. Qualcomm received the first place, and MediaTek did not even get the second – she was able to stay only on the third, missing Apple forward.
MediaTek, a manufacturer of mobile processors, has lost its leadership in this market, which has been held since 2020. According to Counterpoint Research, it rolled out not even to second, but to third place, and its market share has sharply reduced.

Researchers carried out comparison of companies in terms of revenue. Their report does not contain data on the number of shipped chips, but takes into account income from the implementation of communication modems. Taiwanese MediaTek all 2021 was the leader precisely for the supply of processors, but the separation from the American Qualcomm was minimal.

In the first quarter of 2022, the American Qualcomm became the leader – it accounted for 44% of the total revenue in the mobile processor market. It should be followed by Apple with a 26 percent share. Taiwanese MediaTek closes the first three with a result of 19%.

Recall that MediaTek managed to succeed, including thanks to deception. For years, she artificially overstated the performance of her processors in benchmarks so that they show the results that are not inferior, and sometimes superior to the achievements of Qualcomm chips.

MediaTek completed the first quarter of 2022 with 29 percent growth of revenue, which is not compared with the successes of its American competitor. If Qualcomm made a bet on the chips of the upper segment and on discrete cellular modems, then the main revenue of MediaTek brought middle -level processors. However, the release of the 4-nanometer flagship processor Dimensity 9000 in November 2021 also influenced the company’s indicators.

As for Apple, Counterpoint Research analysts do not go into details about the dynamics of its revenue. According to them, the company took second place due to increased demand for IPhone 13 smartphones, but at the same time helped Qualcomm seize leadership through the purchase of modems for the iPhone 12 and 13.

The Counterpoint Research report mention six more manufacturers of mobile processors, but their total fraction of global revenue is only 11%. The fourth place is occupied by Samsung with its Exynos processors and a 7 percent share. The authors of the report state a decrease in this indicator, but do not specify how much it fell. According to them, the flagship processor Exynos 2200 and weak sales of the top line of smartphones Galaxy S22 are to blame for everything.

The fifth line and a 3 percent share of the total revenue-with Unisoc. Until 2018, it was known as Spreadtrum, and for many years it specialized exclusively in the entry -level processors.

In the sixth place is Hisilicon with a result of 1% of world revenue from sales of mobile processors. This is a subsidiary of the Chinese Huawei, which in the spring of 2020 does not have the opportunity to produce its own processors according to modern production standards.

Leave a Reply

Your email address will not be published.